T-MOBILE to equally fund men' ersus and women' s game within new RFU deal

RFU leader Billy Sweeney: “It’s great in order to collaborate with a partner that truly stocks our same passion to see the ladies game flourish and continue to develop for future generations to enjoy”

Last Updated: 19/10/20 12: 09pm

England Women scrum-half Leanne Riley

England Women scrum-half Leanne Riley

The Rugby Football Union has been given a good start amid the bleak financial perspective at Twickenham after principal tee shirt sponsors O2 signed a new five-year deal.

The contract, starting in September 2021 plus thought to be worth £7. 5m each year, will extend the length of their collaboration to three decades.

The first time, the mobile network operator provides pledged to equally fund the particular men’s and women’s game throughout the arrangement.

“O2’s commitment to equally support each our elite teams is good, ” RFU chief executive Billy Sweeney said.

“It’s excellent to collaborate with a partner that really shares our same passion to find the women’s game flourish and continue to keep grow for future generations to savor. ”

The news arrives a month after the RFU called for the government bailout as it seeks in order to mitigate against huge losses caused by the coronavirus pandemic.

With all of the autumn’s matches and the whole Six Nations set to be performed behind closed doors, the English game’s regulating body has forecasted a £138m reduction in revenue and losses associated with £60m.

In addition , the city game is starting at a £86m collapse in revenue this season. The particular RFU has made 140 redundancies so that they can ease the financial crisis.